2025/26 Undergraduate Module Catalogue

ENGL3478 Digital Discourse: language and social media

20 Credits Class Size: 12

School of English

Module manager: Dr Mel Evans
Email: m.evans5@leeds.ac.uk

Taught: Semester 2 (Jan to Jun) View Timetable

Year running 2025/26

Mutually Exclusive

ENGL2036 Digital Discourse: language and social media

This module is not approved as a discovery module

Module summary

This module examines how we use language online, exploring the relationship between technology, society and discourse. We take a ‘long view’, comparing early digital innovations (the 1990s world wide web, text messaging) with more recent platforms (Instagram, TikTok). The module introduces techniques in digital discourse analysis, and explores the ethics of researching language online. Developing digital communication skills, the module assessment includes the creation of a podcast on a digital discourse topic. Please note this is an optional module and runs subject to enrolments. If a low number of students choose this module, then the module may not run and you may be asked to choose another module.

Objectives

The module aims to promote an engaged, critical and informed appreciation of the impact of digital communication on language practices, with a focus on the use of English. It will introduce students to the main approaches to digital English and communication and their development over the last 40 years. It promotes critical awareness of the connections between theoretical frameworks and students’ real-life (everyday) experiences of digital communication and social media. The module introduces methods (quantitative and qualitative) relevant for the investigation of digital communication, and discusses the ethical complexities of researching (English) language use in digital spaces. These objectives are achieved through a combination of seminars (for discussion and exploration of concepts and studies), lectures (introducing key concepts and analytic tools) and a practical session to facilitate the creation of the podcast.

Learning outcomes

On successful completion of the module, students will be able to:

1. Analyse a breadth and range of characteristics of digital communication, and their developments over time;
2. Select and apply theoretical frameworks and methods from within linguistics and other relevant disciplines to diverse verbal and visual materials representing digital communication.
3. Analyse and critique the significance of language in digital communication for wider societal issues.

Skills Learning Outcomes

On successful completion of the module, students will be able to:

4. Convey complex and specialist knowledge and ideas to non-specialist and academic audiences (work-ready);
5. Use digital recording and editing tools and software (digital);
6. Critique and reflect on their personal development of skills and knowledge relating to digital communication (digital).

Syllabus

Details of the syllabus will be provided on the Minerva organisation (or equivalent) for the module.

Teaching Methods

Delivery type Number Length hours Student hours
Individual Support 1 1 1
Lecture 5 1 5
Practical 2 2 4
Seminar 10 1 10
Private study hours 180
Total Contact hours 20
Total hours (100hr per 10 credits) 200

Opportunities for Formative Feedback

Students will have preparatory tasks for each seminar and lecture, with formative feedback provided from staff and peers for each session. Students will get group feedback on their progress at key milestones on the module. Students will receive formative feedback from their tutor and peers on their podcast concept and plan of execution.

Methods of Assessment

Coursework
Assessment type Notes % of formal assessment
Coursework Bibliography & Research Review 25
Coursework Podcast 75
Total percentage (Assessment Coursework) 100

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading List

Check the module area in Minerva for your reading list

Last updated: 16/07/2025

Errors, omissions, failed links etc should be notified to the Catalogue Team